:root{
  /* Paleta oficial — Manual de Marca GMS 2025 */
  --ink:#0C1B49;        /* Dark Blue */
  --ink-2:#364F91;      /* Dark Blue tint 1 */
  --ink-3:#6381C8;      /* Dark Blue tint 2 */
  --ink-4:#9DB7EC;      /* Dark Blue tint 3 */
  --gold:#FFCD00;        /* Golden Yellow */
  --gold-2:#FFDD3F;      /* Golden Yellow tint 1 */
  --gold-3:#FFE766;      /* Golden Yellow tint 2 */
  --gold-hover:#E6B800;  /* Hover state, derivado del oficial */
  --white:#FFFFFF;
  --paper:#FFFFFF;
  --paper-alt:#FAFAFA;   /* White scale */
  --paper-alt2:#F5F5F5;  /* White scale */
  --line:#EBEBEB;        /* White scale */
  --slate:#525E82;       /* gris-azulado derivado de Dark Blue, para texto secundario */
  --slate-light:#8892B0;
  --radius:14px;
  --font-display:'Barlow Condensed',sans-serif;
  --font-body:sans-serif;
}
@media(max-width:767px){ :root{--font-display:sans-serif;} }
*{box-sizing:border-box;margin:0;padding:0;}
html{scroll-behavior:smooth;}
body{
  font-family:var(--font-body);
  color:var(--ink);
  background:var(--paper);
  line-height:1.55;
  -webkit-font-smoothing:antialiased;
}

.wrap:not(:last-child) {
    margin-top: 20px;
    margin-bottom: 20px;
}

section#agenda {
    max-width: 100% !important;
    padding: 0px 12%;
    background: var(--paper-alt2);
}
@media(max-width:1120px){ section#agenda{padding: 0px 24px;} }


img{max-width:100%;display:block;}
a{color:inherit;text-decoration:none;}
.wrap{max-width:1120px;margin:0 auto;padding:0 24px;}
h1,h2,h3{font-family:var(--font-display);font-weight:700;letter-spacing:-0.01em;line-height:1.05;}
:focus-visible{outline:3px solid var(--ink);outline-offset:3px;}

/* ---------- HEADER ---------- */
header{
  position:sticky;top:0;z-index:50;
  background:rgba(255,255,255,0.94);
  backdrop-filter:blur(10px);
  border-bottom:1px solid var(--line);
  transition:box-shadow .2s ease;
}
header.is-scrolled{
  box-shadow:0 6px 20px -12px rgba(12,27,73,0.25);
}
.header-inner{
  display:flex;align-items:center;justify-content:space-between;
  padding:14px 24px;max-width:1120px;margin:0 auto;
  gap:16px;
}
.logo img{height:54px;width:auto;}
.header-actions{display:flex;align-items:center;gap:14px;}
.phone-link{
  display:none;
  font-family:var(--font-body);font-weight:600;
  font-size:14px;color:var(--ink-2);
  white-space:nowrap;
}
.btn{
  display:inline-flex;align-items:center;justify-content:center;gap:8px;
  font-family:var(--font-body);font-weight:700;font-size:15px;
  padding:12px 24px;border-radius:999px;border:2px solid transparent;cursor:pointer;
  transition:transform .15s ease, box-shadow .15s ease, background .15s ease, color .15s ease, border-color .15s ease;
  white-space:nowrap;
}
.btn-gold{background:var(--gold);color:var(--ink);box-shadow:0 8px 20px rgba(255,205,0,0.35);}
.btn-gold:hover{background:var(--gold-hover);transform:translateY(-1px);}
.btn-outline{background:transparent;color:var(--ink);border:2px solid var(--ink);}
.btn-outline:hover{background:var(--ink);color:#fff;}
.btn-outline-light{background:transparent;color:#fff;border:2px solid rgba(255,255,255,0.55);}
.btn-outline-light:hover{background:#fff;color:var(--ink);border-color:#fff;}
.btn-sm{padding:9px 18px;font-size:13.5px;}

@media(min-width:640px){
  .phone-link{display:inline;}
}

/* ---------- HERO ---------- */
.hero{
  padding:56px 0 40px;
  background:
    radial-gradient(1100px 500px at 85% -10%, rgba(255,205,0,0.14), transparent 60%),
    var(--paper);
}
.hero-grid{
  display:grid;grid-template-columns:1fr;gap:40px;align-items:center;
}
@media(min-width:960px){
  .hero-grid{grid-template-columns:1.05fr 0.95fr;gap:52px;}
}
.eyebrow{
  display:inline-flex;align-items:center;gap:8px;
  background:var(--white);border:1.5px solid var(--ink);
  padding:7px 14px;border-radius:999px;
  font-size:13px;font-weight:700;color:var(--ink);
  margin-bottom:18px;
}
.eyebrow .dot{width:8px;height:8px;border-radius:50%;background:var(--gold);flex:none;
  box-shadow:0 0 0 3px rgba(255,205,0,0.35);}
h1{
  font-size:clamp(34px,4.8vw,52px);
  font-weight:600;color:var(--ink);
  margin-bottom:18px;
  text-transform:none;
}
h1 em{
  font-style:normal;color:var(--ink);
  background:linear-gradient(180deg,transparent 58%, var(--gold) 58%);
  padding:0 2px;
}
.hero-sub{
  font-size:17px;color:var(--slate);max-width:52ch;margin-bottom:28px;
}
.hero-ctas{display:flex;flex-wrap:wrap;gap:12px;margin-bottom:26px;}
.hero-note{font-size:13px;color:var(--slate-light);display:flex;align-items:center;gap:8px;font-weight:500;}
.hero-note svg{flex:none;}

.trustbar{
  display:flex;flex-wrap:wrap;gap:22px 34px;margin-top:34px;
  padding-top:24px;border-top:1px solid var(--line);
}
.trust-item{min-width:96px;}
.trust-num{font-family:var(--font-display);font-size:26px;font-weight:800;color:var(--ink);}
.trust-label{font-size:12.5px;color:var(--slate-light);font-weight:500;}

/* ---------- SERP MOCK (signature element) ---------- */
.serp-card{
  background:var(--white);border:1px solid var(--line);
  border-radius:20px;padding:20px;
  box-shadow:0 24px 60px -20px rgba(12,27,73,0.28);
}
.serp-browser-bar{
  display:flex;align-items:center;gap:8px;
  background:var(--paper-alt2);border-radius:10px;
  padding:9px 12px;margin-bottom:16px;
}
.serp-dot{width:8px;height:8px;border-radius:50%;background:var(--line);}
.serp-search{
  flex:1;font-size:12.5px;color:var(--slate);font-weight:500;
  display:flex;align-items:center;gap:6px;
}
.serp-list{display:flex;flex-direction:column;gap:8px;}
.serp-row{
  display:flex;align-items:center;gap:12px;
  padding:11px 12px;border-radius:10px;
  background:var(--paper-alt2);
  transition:transform .5s ease, box-shadow .5s ease, background .5s ease;
}
.serp-row .rank{
  font-family:var(--font-display);font-weight:800;font-size:14px;
  color:var(--slate-light);width:20px;flex:none;
}
.serp-row .lines{flex:1;min-width:0;}
.serp-row .l1{height:9px;width:62%;border-radius:5px;background:var(--line);margin-bottom:6px;}
.serp-row .l2{height:7px;width:88%;border-radius:5px;background:var(--line);opacity:.7;}
.serp-row.you{
  background:var(--white);
  border:1.5px solid var(--ink);
  box-shadow:0 10px 24px -8px rgba(12,27,73,0.25);
}
.serp-row.you .rank{color:var(--ink);}
.serp-row.you .l1{background:var(--ink);width:70%;opacity:.9;}
.serp-row.you .l2{background:var(--ink);opacity:.35;}
.serp-row.you .badge{
  flex:none;font-size:11px;font-weight:800;color:var(--ink);
  background:var(--gold);padding:4px 9px;border-radius:999px;
  display:flex;align-items:center;gap:4px;
}
.serp-caption{
  margin-top:14px;font-size:12.5px;color:var(--slate-light);
  text-align:center;font-weight:500;
}
.serp-caption b{color:var(--ink-2);}

@media (prefers-reduced-motion: no-preference){
  .serp-row.you{ animation:climb 5s ease-in-out infinite; }
}
@keyframes climb{
  0%,12%{ order:3; }
  45%,60%{ order:1; }
  88%,100%{ order:3; }
}
.serp-row{ order:2; }

/* ---------- SECTION GENERIC ---------- */
section{padding:56px 0;}
.section-head{max-width:640px;margin-bottom:34px;}
.kicker{
  font-family:var(--font-display);
  font-size:13px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;
  color:var(--ink-2);margin-bottom:10px;
}
h2{font-size:clamp(26px,3.2vw,36px);color:var(--ink);margin-bottom:12px;}
.section-sub{color:var(--slate);font-size:15.5px;}

/* ---------- SEGMENT (con/sin web) ---------- */
.segments{
  display:grid;grid-template-columns:1fr;gap:18px;
}
@media(min-width:760px){ .segments{grid-template-columns:1fr 1fr;} }
.seg-card{
  background:var(--white);border:1px solid var(--line);
  border-radius:var(--radius);padding:28px;
  display:flex;flex-direction:column;gap:14px;
}
.seg-icon{
  width:44px;height:44px;border-radius:12px;
  display:flex;align-items:center;justify-content:center;
  background:var(--paper-alt2);
}
.seg-card h3{font-size:21px;font-weight:800;color:var(--ink);}
.seg-card p{font-size:14.5px;color:var(--slate);}
.seg-card ul{list-style:none;display:flex;flex-direction:column;gap:8px;margin-top:2px;}
.seg-card li{font-size:14px;color:var(--ink-2);display:flex;gap:8px;align-items:flex-start;font-weight:500;}
.seg-card li svg{flex:none;margin-top:2px;}
.seg-card .btn{margin-top:8px;align-self:flex-start;}
.seg-card.web{border-top:3px solid var(--ink);}
.seg-card.noweb{border-top:3px solid var(--gold);}

/* ---------- OFFER BANNER ---------- */
.offer{
  background:var(--ink);color:#fff;border-radius:20px;
  padding:36px clamp(20px,4vw,44px);
  display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:20px;
  position:relative;overflow:hidden;
}
.offer::before{
  content:"";position:absolute;right:-60px;top:-60px;width:220px;height:220px;
  background:radial-gradient(circle, rgba(255,205,0,0.22), transparent 70%);
}
.offer-left{max-width:520px;position:relative;}
.offer-tag{
  display:inline-block;background:var(--gold);color:var(--ink);
  font-family:var(--font-display);
  font-size:12.5px;font-weight:800;padding:5px 12px;border-radius:6px;
  margin-bottom:12px;letter-spacing:.04em;
}
.offer h3{font-family:var(--font-display);font-size:24px;font-weight:800;margin-bottom:6px;}
.offer p{color:#B9C2E0;font-size:14.5px;}
.offer .btn{position:relative;}

/* ---------- INCLUDES ---------- */
.includes{
  display:grid;grid-template-columns:1fr;gap:14px;
}
@media(min-width:760px){ .includes{grid-template-columns:repeat(2,1fr);} }
.inc-item{
  display:flex;gap:14px;background:var(--white);border:1px solid var(--line);
  border-radius:12px;padding:18px;
}
.inc-num{
  font-family:var(--font-display);font-weight:800;color:var(--ink);
  background:var(--gold);
  width:30px;height:30px;border-radius:8px;
  display:flex;align-items:center;justify-content:center;
  font-size:14px;flex:none;
}
.inc-item h4{font-size:15.5px;font-weight:700;margin-bottom:4px;color:var(--ink);}
.inc-item p{font-size:13.5px;color:var(--slate);}

/* ---------- TESTIMONIALS ---------- */
.testi-row{display:grid;grid-template-columns:1fr;gap:16px;}
@media(min-width:760px){ .testi-row{grid-template-columns:repeat(3,1fr);} }
.testi{
  background:var(--white);border:1px solid var(--line);border-radius:var(--radius);
  padding:22px;display:flex;flex-direction:column;gap:12px;
}
.stars{color:var(--gold-hover);font-size:13px;letter-spacing:2px;}
.testi p{font-size:14.5px;color:var(--ink-2);}
.testi-name{font-size:13.5px;font-weight:700;color:var(--ink);}
.testi-role{font-size:12.5px;color:var(--slate-light);}

/* ---------- FINAL CTA / CALENDAR ---------- */
.final{
  background:var(--paper-alt2);
  border-radius:22px;
  padding:clamp(24px,4vw,44px);
  display:grid;grid-template-columns:1fr;gap:28px;
}
@media(min-width:900px){ .final{grid-template-columns:0.85fr 1.15fr;} }
.final-left h2{margin-bottom:14px;}
.final-perks{display:flex;flex-direction:column;gap:12px;margin-top:18px;}
.perk{display:flex;gap:10px;align-items:center;font-size:14.5px;color:var(--ink-2);font-weight:500;}
.perk svg{flex:none;}
.final-alt{
  margin-top:22px;padding-top:18px;border-top:1px solid var(--line);
  font-size:13.5px;color:var(--slate);
}
.final-alt a{color:var(--ink);font-weight:700;text-decoration:underline;text-decoration-color:var(--gold);text-underline-offset:3px;}
.cal-frame-wrap{
  background:#fff;border:1px solid var(--line);border-radius:16px;overflow:hidden;
  min-height:480px;
  box-shadow:0 20px 50px -24px rgba(12,27,73,0.28);
}
.cal-frame-wrap iframe{width:100%;height:520px;border:0;display:block;}

/* ---------- FOOTER ---------- */
footer{
  padding:36px 0 30px;border-top:1px solid var(--line);
  background:var(--ink);
  color:#fff;
}
.footer-inner{
  display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:16px;
}
.footer-inner img{height:54px;}
.footer-links{display:flex;gap:18px;flex-wrap:wrap;font-size:13px;color:#B9C2E0;font-weight:500;}
.footer-copy{font-size:12px;color:#7C88B5;width:100%;margin-top:18px;}

/* ---------- STICKY MOBILE CTA ---------- */
.sticky-cta{
  position:fixed;left:0;right:0;bottom:0;z-index:60;
  background:var(--white);border-top:1px solid var(--line);
  padding:10px 16px;display:flex;gap:10px;
  box-shadow:0 -10px 30px rgba(12,27,73,0.12);
}
.sticky-cta .btn{flex:1;}
@media(min-width:760px){ .sticky-cta{display:none;} }
body{padding-bottom:74px;}
@media(min-width:760px){ body{padding-bottom:0;} }